As Ning start to release more features for their new(ish) Ning 3.0 platform, inevitably network owners who are on Ning 2.0 are starting to migrate over to the new platform.
However, on this latest project, it was actually one of the features native to Ning 3.0 that excited my client the most: groups. Yes, Ning 2.0 has groups but it doesn’t have anywhere near the functionality that Ning 3.0 groups has. Ning 3.0 groups are more like micro sites than groups. Frankly, awesome!
My client in particular wanted the backend admin ability to move people between groups and to have them automatically join groups based on profile questions, this way they could drive more sales through targeted content based on where members were in a particular sales cycle.
Without going into too much detail about what the client does (they have a public section so check it out later on), the client were pretty prescriptive about what they wanted from the community structure – a good thing! – and really flexible on the design aesthetics. They’d just had a new marketing brochure done based on some recently redesigned branding assets so as long as incorporated certain key aspects then I had a free hand to design it as I thought best.
Check it out by hitting the image below.
What they say:
Rich is a one of those rare designers who understands your requirements quickly and easily. Not only understanding them but offering ideas and insights to improve them, putting the user/customer at the heart of his designs. It was a pleasure working with him on the project, he asked questions that really made us think about the design and layout and how this would work in practice. He brings with him a wealth of experience that we were able to tap in to and his technical skills are fantastic. He has helped our vision become a reality and we enjoyed working with Rich so much we have continued to work with him as he continues to help us develop a fantastic community site.
Head of Learning Solutions
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